Not satisfied with the launch of Galaxy S using the Android OS and has sold up to one million units, Samsung is currently preparing a new product called the Wave 723 who made their own OS to use, Bada. Thus there are two handsets that use this OS is Wave and Wave 723.

Wave 723 using TFT-LCD screen 3.2 inches, with a size of 109.5 x 53.9 x 11.8mm. This handset supports 2.5G technologies (GSM / GPRS / EDGE): 850 / 900 / 1800 / 1900 MHz and 3G (WCDMA / HSDPA): 900/2100 MHz. In addition there is a Wi-Fi 802.11 b / g / n, 5MP camera with flash, QVGA video recording, FM radio and a 3.5mm audio jack. There's also Bluetooth technology v3.0 (EDR), USB v2.0, and 90MB of internal memory which can be expanded up to 16GB via microSD slot. Wave 723 TouchWiz also use 3.0, a browser that supports multisentuh dolphins (two points), A-GPS, Navigation (option), LBS and accelerator sensors. Wave To all of them equipped with Li-Ion 1200mAh battery.

At the Wave Hub 723 is attached to facilitate the Social feature social networking play.In addition the user can download various applications, games, navigation, e-books and others through Samsung's Apps store. Various other features are also available, including email and ActiveSync connections.

Samsung Wave 723 will attend in September in Germany, continued into the European market, Southeast Asia, the Middle East, and Africa. The price is not yet known.